over reliance on advertising melon seeds used car
1, swipe credit card,
before and after the Spring Festival holidays, the entire second-hand car trading market entered the off-season, but the melon seeds used car during this period, through the TV advertising and video site patches put in excess of 100 million yuan advertising spending. After the end of the Spring Festival, the advertising effect was concentrated in March.
according to third party monitoring data show that from February 16th onwards, the melon seeds used car ads really stalled for ten days, after a short week of re seeding, so far no normal action.
last contact with a friend, a credit card a year earned ten million; now it again, the key must have some money; one day if the brush 100 thousand money, received a little money, about a day 1000 dollars in profits, will play on behalf of the repayment, some card slave card in the hands of a few gold card, this card is the card brush out, brush once received a money, this business card key will have to maintain old customers, which is consistent with the 28 principles, 8 of the income by 2 of the old customers, new customers, and now some people are also provided credit card service site, with a wireless POS machine. To my surprise, the credit card people are relying on the website publicity, specifically online, such as 58 city, ganji, forum Post Bar everywhere, credit card information, if any friends there are hundreds of thousands of liquidity on hand, this industry is now able to earn some money.
why these two industries tied in a said, because of the current economic crisis, the two industry is heating up, the appreciation of the renminbi, a lot of people to study abroad, or go abroad to play; suggestion resources can be considered a friend a precise foreign area, a web site, and then combined with the relevant consultation forum that popular here, put these people contact to travel or study abroad.
2000 —2003, a lot of people say that B2C does not make money, but I do Adult supplies the money, is that you do not know; publicity mainly by adult sites, I know a person, do stand, a delivery; hundreds of thousands of monthly income, can.
5, study abroad, travel abroad,
may be due to financing reasons, the recent "melon" used car to change the past high-profile advertising campaign, the 3 and April advertising volume has been substantially reduced. The seeds of second-hand car is clearly on the advertising and brand awareness of the long tail effect and high expectations, the April trading volume fell cliff style is probably unexpected.
4, investment site
in the field of second-hand car electricity supplier, melon seed second-hand car has been known to remove the middleman links, so that more transparent second-hand car prices to achieve "sellers sell more, buyers more provinces" win-win situation. But the reality is that, by a lot of advertising and marketing support from the facade of the seeds of second-hand car, not only the financial situation is worrying, the excessive dependence on advertising brand operation is also experiencing poor user experience ".
has been negative news ridden seeds of second-hand car, just announced in March by billions of dollars of transactions to win a little market favor, then broke the April sales cliff fall.
of a classified information network, says, "within ten kilometers of community or place, shlf1314 is not my adversary; the establishment of local information ports has great stickiness, and places familiar areas."
, on the platform of the second hand car trade, because both ends of the service users are not professional groups, so they also need large volume and continuous advertising input for customer drainage. But the current situation is, the seeds of second-hand car over reliance on advertising and marketing practices have become a potential risk of its brand; once the seeds of second-hand car suspended or slowdown in advertising spending, so the market trading volume will be immediate as to appear the current downturn >
2, private station,
3, adult supplies,
of course, insiders also said that the second-hand car trading volume in April fell seeds, seemingly force advertising and market output, but the drawbacks behind the root cause is the enterprise brand for over reliance on advertising and marketing show.
has taken over many customers’ websites and paid promotions in recent years, and found some small businesses that really make money. Now share as follows:
6, local information port,
on television often see Wang Gang advertising that website, a profit of several hundred million, but yesterday, not strictly to business audit, good project, very rare, I know there are many webmaster related to these merchants site search product message, a message to ask the merchants station 20 dollars. I am optimistic about the industry, but not optimistic about the current model, hope that the industry will perk up, after all, is now a hot start times, a lot of people are looking for a good project to join.
recently, the media broke the news that the seemingly unlimited scenery of second-hand car already suffered a melon "April besieged city", the trading volume in April is expected to decline in more than 30% of the total trading volume than in March dropped by at least 10 thousand or more.
the melon seed used car was exploded, April trading volume plummeted style decline, in addition to the recent advertising tightening, the plight of external capital, negative word of mouth fermentation may also be an important reason behind.
has so many people playing, you can pay for upgrades, or sell equipment; but the management of private servers is very cumbersome, and the stability of the platform is enough for you to work on. You know more about this than I do, and you don’t have to explain more about
can say, the melon seed used car was burst, April trading volume dropped greatly, the direct fuse is precisely because of the sudden contraction of advertising investment, resulting in a chain reaction.